Why Tara?
Located in Owens Cross Roads, Alabama, Tara is a family-owned and operated pool and outdoor products manufacturer that supplies pool professionals, across the country, with high quality vinyl swimming pool liners, pool safety covers and shade sails. Every product Tara produces is custom designed and built using state of the art design software and manufacturing equipment. To ensure the best fit and durability Tara uses the best materials available. Tara has been serving the swimming pool industry for over 37 years.
Learn more about Tara Liners
Products
Performance
Sustainability
Our Vision
To lead with exceptional products that set new standards for enhancing outdoor experiences.
Our Mission
Enhancing lives by creating memories and opportunities through meaningful relationships.
Our Values
Relationships
Guided by respect, compassion, and proactive communication.
Gratitude
Serving a higher purpose rooted in appreciation.
Innovation
Advancing our mission courageously through collaboration.
Integrity
Doing the right thing in all circumstances.
The History of Tara Liners
Founded in 1984 by Marshall Richardson, Tara has been a leader in the pool industry for over 37 years. We have played an important role in the development of the pool liner. Tara was one of the first companies to incorporate computers into the design and cutting process. Tara’s innovation transformed the process of manufacturing vinyl liners. We took a handcrafted product that was inaccurate and unreliable and created a product that was precise and durable. Since then, we have applied the same innovative solutions to develop a pool safety cover that exceeds ASTM standards.
Tara has always been more than a manufacturer for our customers. We are a resource for them, providing tools that make it easier to sell and install Tara products. We know that our customers' reputations rely, in part, on the durability and quality of our products. We also provide an effective, responsive customer service team that will help answer not just Tara-specific questions, but other general pool-related questions. Today, Marshall’s daughter Tara and her husband Larry share leadership of the company. Marshall still plays a role in the company though. He provides his time and wisdom in helping guide Tara Manufacturing into the future.